2017-18 Catalog

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MKTĀ 371 Directed Readings 1-3 Credits

Readings in various fields of marketing designed for the student who has a special interest in some field of marketing not covered in regularly scheduled courses. Consent of department chair required.
Repeat Status: Course may be repeated.

Marketing

http://catalog.lehigh.edu/coursesprogramsandcurricula/businessandeconomics/marketing/

...curriculum (with the exclusion of MKT 360 and MKT 371). Program Admission Requirements: Each Spring...